Alan N. Sutin: Lawyer with Greenberg Traurig, LLP

Alan N. Sutin

Chair, Global Intellectual Property & Technology Practice; Chair, Technology, Media & Telecommunications Practice
New York,  NY  U.S.A.

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Practice Areas

  • Intellectual Property & Technology
  • Gaming
  • Privacy and Data Security
  • Entertainment and Media
  • Advertising, Marketing, Sweepstakes & Promotions Law
  • Catastrophe Planning & Response
Contact InfoTelephone: 212.801.9286
Fax: 212.801.6400
University Emory University, B.A., 1979
Law SchoolUniversity of Georgia School of Law, J.D., 1984 Articles Editor, Georgia Journal of International and Comparative Law
Admitted1984, Georgia; 1985, New York

Professional & Community Involvement
•Board Member, International Technology Lawyers Association
•Vice Chair, Technology Committee, Inter-Pacific Bar Association
•Active participant in the 1996 international copyright treaty negotiations at the World Intellectual Property Organization in Geneva, Switzerland
•Chair, Internet Gambling Subcommittee of the American Bar Association Subcommittee on Cyberspace's Internet Jurisdiction Project
•Author of numerous articles
•Regular speaker to industry and bar association groups worldwide
•Frequently featured and cited in national newspapers and magazines on legal issues related to the Internet
•Member, Computer Law Association
•Member, New York New Media Association
•Member, American Bar Association
•Member, International Association of Privacy Professionals
•Member, Certified Information Privacy Professional (CIPP)

BornNew Haven, Connecticut, April 29, 1958

Alan N. Sutin is Chair of the firm's Technology, Media & Telecommunications Practice and Co-Chair of the Global Intellectual Property & Technology Practice. An experienced business lawyer focused on commercial transactions with significant intellectual property and technology issues, Alan brings a practical, business-oriented approach to advising companies as they expand their use of new leading-edge technologies. He advises clients in connection with transactions involving the development, acquisition, disposition and commercial exploitation of intellectual property with an emphasis on technology-related products and services.

Alan also represents a wide variety of companies in connection with IT and business process outsourcing arrangements, strategic alliance agreements, commercial joint ventures and licensing matters. He has particular experience in Internet and electronic commerce issues and has been involved in many of the major policy issues surrounding the commercial development of the Internet. Alan has advised foreign governments and multinational corporations in connection with these issues and is a frequent speaker at major industry conferences and events around the world.

Areas of Concentration
•Intellectual property
•Worldwide intellectual property protection programs
•Patent, copyright and trademark licensing
•Trademark selection, registration and maintenance
•Copyright registration and protection strategies
•Protection of trade secrets
•Intellectual property due diligence in mergers, acquisitions, and financings
•Obtaining, recording and perfecting security interests in intellectual property
•Intellectual property audits
•Outsourcing Arrangements
•RFP preparation, response and assessment
•Service Level Agreements
•Data center operations
•Business process outsourcing
•Facilities management
•Offshoring issues
•Computer law
•Software protection and licensing
•Systems integration
•Software development agreements
•OEM, VAR and dealer agreements
•Joint and collaborative projects
•Internet and new media law
•Electronic publishing
•Privacy and defamation issues
•Online commercial ventures
•Taxation of online activity
•Domain name/trademark disputes
•Advertising, Marketing and Promotion matters
•Promotional games and contests
•Advertising review and compliance
•Advertising and promotional agency agreements

Awards & Recognition
•Listed, The Best Lawyers in America, Information Technology Law; Technology Law, 2005-2015
•Listed, The Legal 500 United States, Intellectual Property - Trademarks - Litigation, 2014
•Listed, Managing IP Magazine's World IP Handbook and Survey, IP Stars, 2013-2014
•Listed, Chambers USA Guide, 2011-2014
•Listed, World Trademark Review, WTR 1000
•Ranked Bronze in New York, Prosecution and Strategy, 2013-2014
•Listed, Super Lawyers magazine, New York Metro Super Lawyers, 2006-2014
•Team Member, U.S. News - Best Lawyers Law Firm of the Year, Entertainment Law - Music, 2011-2012
•Recognized, IAM Licensing 250: The World's Leading Patent and Technology Licensing Practitioners, Intellectual Asset Management (IAM) Magazine, 2010

Articles, Publications, & Lectures
•Moderator, Intellectual Property and Information Technology, World Law Group Fall 2014 Conference, Manila, Philippines, October 17, 2014

Associated News & Events
Press Releases
Greenberg Traurig's Ed Chansky and Alan Sutin to Speak at 36th Annual Brand Activation Association's Marketing Law Conference
Greenberg Traurig's Lori Cohen, Arthur Don, Carl Fornaris and Alan Sutin Participate as Speakers at Association of Corporate Counsel 2014 Annual Meeting
Greenberg Traurig IP Attorneys Alan N. Sutin and David J. Dykeman to Speak at Boston Bar Association Program on Endorsement and Sponsorship Contracts in the Arts, Entertainment, Sports Industries
72 Greenberg Traurig New York Attorneys Recognized in 2014 Edition of New York Metro Super Lawyers
31 Greenberg Traurig New York Attorneys Included in 2015 Edition of Best Lawyers in America
Greenberg Traurig Serves as Lead M&A Counsel in Amaya Gaming's $4.9B Acquisition of Rational Group
Greenberg Traurig Ranked in 2014 Legal 500 United States Guide
Greenberg Traurig is lead M&A counsel in Amaya Gaming's acquisition of Rational Group for $4.9B
Managing IP Magazine Recognizes 27 Attorneys in Greenberg Traurig's Global Intellectual Property & Technology Practice as 'IP Stars'
2014 Edition of Chambers USA Guide Recognizes Greenberg Traurig New York Attorneys

Published Articles
Bridging the Divide Over Google
Inside the World of Web 2.0: Welcome to the Risks and Liabilities of User-Generated Content
Napster's Last Stand?

ISO 27018 - Data Protection Standards for the Cloud
Best Practices for Transparent Cause Marketing - New York Attorney General Issues New Guidelines
FTC Issues Final Report on Protecting Consumer Privacy - Some Key Points
FTC Proposes Changes to Children's Online Privacy Protection Rule; Issues Ruling on First Mobile App Case
Proposed Federal Privacy Legislation: Summary of Kerry-McCain Bill
FTC Tightens Rules for Endorsement Advertising --- Effective December 1, 2009
Increased FDA Internet Scrutiny of Web Traffic Tools
FTC Revises Online Behavioral Advertising Principles
The Heartland Data Breach: Proactive Steps to Minimize Your -- and Your Clients' -- Exposure
Amendments to California Sweepstake Law

Reported CasesSignificant Representations; Represented multinational corporations in complex domestic and international licensing transactions. Served as lead counsel in numerous IT and business process outsourcing transactions for major multinational corporations. Advised leading companies in connection with software development transactions, OEM, VAR and Dealer Agreements, and information services contracts. Counseled multinational corporations on various cutting-edge liability issues facing those doing business on the Internet, including electronic commerce, copyright infringement, domain name trademark disputes, defamation and privacy issues. Advised clients in the United States, Europe, Asia and Latin America in connection with online commercial ventures and multimedia electronic publishing. Advised governments and private stakeholders in connection with proposed electronic commerce legislation, including significant projects for the Government of India and the Hashemite Kingdom of Jordan. Represented numerous significant brand owners in connection with trademark and unfair competition issues, including selection and registration of marks, prosecution and defense of opposition proceedings before the U.S. Patent and Trademark Office and trademark and trade dress infringement actions in the federal courts. Advised both company and agency clients in the area of advertising, marketing and promotion law, including sweepstakes and other sales promotions. Reviewed national advertising and promotional marketing programs for a wide range of national and multi-national corporations.

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ISO 27018 - Data Protection Standards for the Cloud
Jonathan A. Beckham,Kedrick N. Eily,Angela F. Ramson,Alan N. Sutin, November 28, 2014
In July 2014, the International Organization for Standardization (ISO) and International Electrotechnical Commission (IEC) published ISO/IEC 27018 (ISO 27018), a code of practice that sets forth standards and guidelines pertaining to the protection of data consisting of “personally...

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Office Information

Alan N. Sutin

200 Park Avenue
New YorkNY 10166


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