Practice Areas & Industries: Greenberg Traurig, LLP


Technology, Media & Telecommunications Return to Practice Areas & Industries

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Practice/Industry Group Overview

In the last decade, rapid advances in technology have resulted in fundamental – and often disruptive – changes to the business models of virtually all companies in the media, entertainment and telecommunications industries. Indeed, the convergence of various technologies and devices has had a profound impact on the way that businesses of all types operate. Greenberg Traurig’s combination of robust international media and entertainment resources and years of experience working on the cutting edge of the technologies that brought about these changes, has positioned the firm to guide companies dealing with the new realities of today’s global business environment.

Greenberg Traurig advises multinational technology, telecommunications, Internet and media companies on the critical legal issues they face in the midst of sweeping technological change. We regularly represent clients in transactions and disputes relating to the procurement, sale, development and protection of their products and services. Our attorneys also advise established companies in various industries wanting to develop new ways of doing business, as well as global, national and regional public and private authorities seeking to procure new information and communications technology products and services.

Technology and E-Commerce

  • Serve companies internationally and domestically in Internet, software, semiconductors, networking, wireless, computers and peripherals, and related industries
  • Advise large companies in a variety of industries that are significant purchasers of technology products and services
  • Counsel clients on hardware and software systems acquisitions
  • Advise companies on data center and business process outsourcing arrangements
  • Structure and negotiate strategic alliances and OEM, VAR and dealer agreements
  • Provide IP counsel, encompassing software and business method patents; technology and content licensing; trademark selection, registration and maintenance; copyright registration and protection strategies; and IP audits
  • Advise on online commercial ventures, marketing and promotion law compliance, electronic publishing and taxation of online activity
  • Represent clients in supplier/distributor, domain name, trademark and other technology-related disputes
  • Represent a broad range of stakeholders in Internet law and e-commerce, including governments, Internet publishers, e-commerce sites and companies developing digital technologies and business models for the future
  • Draft IT-related legislation


  • Negotiate agreements for distribution of video programming via broadcast, cable, satellite and other broadband technologies
  • Counsel clients on production, acquisition and financing of film and television programming
  • Negotiate and structure radio station, cable network and broadcast station acquisitions and financings
  • Advise on creating, operating and financing media and entertainment businesses
  • Counsel clients on FCC licensing, franchising and other regulatory compliance matters
  • Negotiate artist and producer recording agreements
  • Advise on Internet-based entertainment ventures
  • Provide IP counsel and related corporate and securities advice


  • Represent both emerging and established companies in their efforts to compete with incumbent telecommunications operators, domestically and internationally
  • Assist governments around the world in the privatization of their telecommunications systems
  • Negotiate, structure and document transactions involving the procurement of telecommunications products and services for a wide range of companies
  • Represent clients before the FCC, other federal departments and agencies, state regulatory commissions, trial and appellate courts, and international regulatory authorities
  • Counsel clients on the Telecommunications Act of 1996, World Trade Organization Agreement on Basic Telecommunications Services and other compliance issues
  • Represent clients in inter-carrier partnering and interconnection negotiations, arbitrations and agreements
  • Advise on broadband deployment strategies, Internet services and facility issues
  • Counsel on tariffs, rates and telecommunications tax issues
  • Represent clients in telecommunications workouts, restructuring and bankruptcies


Services Available

Group Presentations
  GT Life Sciences and Medical Technology Reception, San Francisco, California, January 11, 2016
#medialawcamp 2015: E-Commerce & E-Payment, Berlin, November 27, 2015
BIG IN BERLIN "Krisenbewältigung", Berlin, November 23, 2015
Fourth Annual Southwest Data Center Summit, Phoenix , Arizona, November 9, 2015
Articles Authored by Lawyers at this office:

A Recent FCC Order May Require Financial Institutions and Healthcare Providers to Put Robocalls to Wireless Phone Numbers on Hold
Mitchell F. Brecher,Debra McGuire Mercer, August 14, 2015
A recent Federal Communications Commission (FCC) Order issued July 10, 2015, (Robocall Order) clarifies several provisions in the Telephone Consumer Protection Act (TCPA) (47 U.S.C. § 227) and the FCC’s implementing regulations (47 C.F.R. § 64.1200). Those laws provide that an...

Are Your Website Terms of Use Enforceable?
Ed Chansky,Erica Okerberg, July 16, 2015
What does it take to create a binding contract online? This question has vexed courts, consumers, and e-commerce companies since the dawn of the Internet.

TMI: When Does Fitness Data Become Too Much of a Good Thing?
Chinh H. Pham, April 06, 2015
The Boston Marathon is less than a month away. If you are training for the 26+ miles of winding, hilly roads through and around Boston, the odds are good that you are using some kind of wearable fitness device to track your run. You may find yourself constantly trying to top the stats of your last...

Tech Conference Helps Philadelphia Gain Ground in Attracting Israeli Companies
Beth Cohen, February 25, 2015
The Israel Technology Conference recently held in Philadelphia proved successful in promoting the city as a viable location for Israeli companies to open U.S. headquarters. The Times of Israel called it a “landmark event where business relationships were established and nurtured.”

Game Developers: What’s Your SWOT?
Chinh H. Pham, February 17, 2015
Multiple criteria have been used over the years by companies and investors to identify the commercial viability of Game Developer Creative Processa technology within a given industry. Included among these criteria are timeliness, market demand, and competitive advantage. These and other criteria...

Are You an E-Athlete?
Chinh H. Pham, February 16, 2015
Video games were once associated with couch potatoes, but today there is growing legitimacy, especially around what is known as “eSports.” This type of professional competitive gaming is gaining popularity in the U.S., and eSports is breaking into the mainstream world - emerging...

Understanding What to Keep Secret
Chinh H. Pham, February 16, 2015
Two of the most important requirements of patentability are that the invention must be novel and non-obvious at the filing date of the patent application. In the United States, the prior sale, prior use or public disclosure of the invention by the inventor or others may affect your ability to...