Jerre Swann is a 1965 graduate of Harvard Law School. He joined Kilpatrick Stockton in 1967 and became a partner in 1972. He is the author of more than thirty law review articles in the trademark field, including: An Interdisciplinary Approach to Brand Strength, 96 Trademark Rep. 943 (2006); Dilution Redefined for the Year 2002, 92 Trademark Rep. 585 (2002) and Genericism Rationalized, 89 Trademark Rep. 639 (1999). He was the principal author of INTA's Amicus Briefs in Two Pesos, Inc. v. Taco Cabana International, Inc. (82 Trademark Rep. 440); Samara Bros., Inc. v. Wal-Mart Stores, Inc. (89 Trademark Rep. 986); and Moseley v. Victoria Secret Catalogue (92 Trademark Rep. 1139). With others, he has authored Configuration Protection Harmonized, 94 Trademark Rep. 1182 (2004) and Trademarks and Marketing, 91 Trademark Rep. 787 (2001). Mr. Swann has spoken at more than thirty national or regional seminars; has served as a Director of INTA; has been Editor-in-Chief of The Trademark Reporter; has served on INTA's Special Committee with respect to the FTDA; and has received the Ladas Memorial Award and the INTA Volunteer Service Award for the Advancement of Trademark Law. Selected Experience · He has served as counsel for numerous national corporations in trademark, copyright, false advertising and trade dress actions in judicial districts throughout the United States and has acted as a consultant with respect to survey and expert witness issues in cases involving cutting-edge issues. Background · Clerked for two years for the Honorable Dudley B. Bonsal in the Southern District of New York. · Recognized in WHO'SWHOLEGAL - The International Who's Who of Business Lawyers for Trademarks. · Recognized in The Legal 500 US for Litigation. · Recognized in The Best Lawyers in America® for Intellectual Property and False Advertising Law. · Phi Beta Kappa. · National Merit Scholar. Clerkship Experience Southern District of New York, Honorable Dudley B. Bonsal | 
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