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Albert Einstein and the Right of Publicity: A Cautionary Tale by Sara L. Edelman
Davis & Gilbert LLP - New York Office
Howard R. Weingrad
Davis & Gilbert LLP - New York Office
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September 5, 2012
Previously published on September 2012
A case brought against General Motors LLC should serve as a reminder to all advertisers to carefully consider the statutory and common law rights of publicity when using the image or likeness of a deceased celebrity in an advertisement or other marketing or sales promotion.
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