Mobile Marketing and Privacy: New Developments
|by Gary A. Kibel|
Davis & Gilbert LLP - New York Office
|September 25, 2012|
Previously published on September 2012
Privacy issues have long been a concern to members of the mobile marketing industry. However, a number of recent developments have brought these issues to the forefront as regulators, lawmakers and consumers begin to pay closer attention to the methods currently used to collect and use data in the mobile environment.
The views expressed in this document are solely the views of the author and not Martindale-Hubbell. This document is intended for informational purposes only and is not legal advice or a substitute for consultation with a licensed legal professional in a particular case or circumstance.
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