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HTMLNew Self-Regulatory Compliance Decisions Focus on Roles of Agency and Demand Side Platform Engaged in Online Behavioral Advertising
Ieuan Jolly, James D. Taylor; Loeb & Loeb LLP;
Legal Alert/Article
January 7, 2014, previously published on December 2013
The Better Business Bureau’s Online Interest-Based Advertising Accountability Program issued three compliance decisions involving an advertiser, its agency and the provider of a self-service demand side platform in relation to the advertiser’s targeted advertising practices. The...

 

HTMLDecree Guiding Advertising Law in Vietnam Comes into Force
Mai Phuong Nguyen, Thi Mai Nguyen; Mayer Brown JSM Vietnam Limited;
Legal Alert/Article
January 6, 2014, previously published on January 2, 2013
On 21 June 2012 the National Assembly passed the Law on Advertising which, among other things, contains very strict provisions on the advertising of special goods that may have an impact on human health.

 

HTMLAdvertising Law in Lebanon
Nisrine W. El Haddad, Lara Salem; SADER & Associates (Advocates & Legal Consultants);
Legal Alert/Article
December 23, 2013, previously published on January 2013
Advertising is part of daily life, from street posters, print ads, and online campaigns to indirect advertising such as promotional events. A variety of laws dictate what may or may not be advertised or marketed and in which ways. Among these laws are the Penal Code, the Publications Law, the...

 

HTMLVintage Asbestos Advertisements
Katie Nealon; Brayton Purcell LLP;
Legal Alert/Article
December 20, 2013, previously published on December 20, 2013
Do you remember when asbestos was used in a wide array of consumer goods? Originally thought to be a "miracle mineral," asbestos was taken from its natural state in the earth and repurposed for many different reasons throughout the world, especially in America.

 

HTMLCalifornia Supreme Court to Address Insurance Coverage of Advertisers
Jeremy M. King, Andrew B. Lustigman; Olshan Frome Wolosky LLP;
Legal Alert/Article
December 18, 2013, previously published on December 2013
The California Supreme Court currently is considering an appeal that will have broad-reaching consequences for policyholders that face allegations of patent and trademark infringement. Hartford Cas. Ins. Co. v. Swift Distribution, Inc., No. S207172 (Cal.). Gary-Michael Dahl sued Swift Distribution,...

 

HTMLBBB Warns Advertisers and Web Publishers to Take Responsibility for Behavioral Advertising Disclosures
Rohit Dave; Proskauer Rose LLP;
Legal Alert/Article
December 16, 2013, previously published on December 13, 2013
The Better Business Bureau (“BBB”) and the Direct Marketing Association (“DMA”) are in charge of enforcing the ad industry’s Self Regulatory Principles for Online Behavioral Advertising (“OBA Principles”), which regulate the online behavioral advertising...

 

HTMLMoney Spent on Marketing Financial Products Beats Financial Education
Jonathan L. Pompan; Venable LLP;
Legal Alert/Article
December 13, 2013, previously published on December 11, 2013
The Consumer Financial Protection Bureau (“CFPB”) recently released a study of consumer financial services marketing, which found that it can be difficult for consumers to find objective information. The study focuses on the size and scope of the financial information field. The study...

 

HTMLSecond Circuit Ruling Opens Door to Telephone Consumer Protection Act Class Actions in New York
Erika M. Stallings, Lawrence I. Weinstein; Proskauer Rose LLP;
Legal Alert/Article
December 13, 2013, previously published on December 12, 2013
Litigation under the Telephone Consumer Protection Act (TCPA) has skyrocketed in recent years, with an estimated eighty percent of all cases filed in or transferred to federal court under the statute occurring in the past five years. Because of the availability of statutory penalties, these cases...

 

HTMLCalifornia Court Continues Ascertainability Trend, Denies Class Certification in Chipotle "Naturally Raised" Litigation
Edward P. Boyle, David D. Conway; Venable LLP;
Legal Alert/Article
December 9, 2013, previously published on December 2013
Purveyors of mass-retail food products may have a new reason to rejoice this holiday season. On December 2, the U.S. District Court for the Central District of California, in Hernandez v. Chipotle Mexican Grill, Inc., quietly issued a three-page In Chambers Order denying class certification in a...

 

HTMLThe New Year May Mean You Need a New Privacy Policy: Recent Changes in Laws Require Attention
Jesse M. Brody, Alan L. Friel; Edwards Wildman Palmer LLP;
Legal Alert/Article
December 6, 2013, previously published on December 2013
Companies should examine their data privacy and security policies and practices before the start of the New Year to make sure that they are compliant with new changes in federal and state laws, regulatory guidance, self-regulatory programs and evolving enforcement priorities affecting consumer data...

 


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