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Adobe PDFChina Imposes Largest Fine to Date for False Advertising
Jonathan Edge, Kenneth Wiener; Goodmans LLP - Toronto;
Legal Alert/Article
May 12, 2015, previously published on March 20, 2015
Chinese authorities have imposed a fine of approximately $1 million US on consumer goods giant Proctor & Gamble (P&G) for false advertising. The penalty is the largest-ever fine for false advertising in China and demonstrates a desire by Chinese authorities to improve enforcement of consumer...


Adobe PDFPatrikios Pavlou & Associates LLC-“TOP-TIER FIRM” and “ELITE LEADING LAWYER” rankings by The Legal 500 EMEA 2015 guide
Patrikios Pavlou Associates LLC;
Legal Alert/Article
May 6, 2015, previously published on April 2015
On 8th April 2015, The Legal 500 Europe, Middle East and Africa 2015 guide released its rankings and our law firm received top tier recommendations.


HTMLABA Working Group on NAD Process: Make It Even Better
Kenneth R. Florin, David G. Mallen, James D. Taylor; Loeb & Loeb LLP;
Legal Alert/Article
May 6, 2015, previously published on April 2015
An American Bar Association working group last week issued its report reviewing and suggesting improvements to the advertising industry's self-regulatory adjudication system. The 52-page report, "Self-Regulation of Advertising in the United States: An Assessment of the National Advertising...


HTMLFTC Tastes “Sweet” Victory: The Implications of POM Wonderful for Government Practice
Timothy J. Slattery; Mintz, Levin, Cohn, Ferris, Glovsky and Popeo, P.C.;
Legal Alert/Article
April 9, 2015, previously published on February 10, 2015
In part two of this two-part series, we explore two critical takeaways for those facing potential government intervention: (1) the implications of the Court’s deference to the Commission, and (2) whether a substantive disclaimer is a silver bullet to avoid agency scrutiny (or, at least, an...


HTMLDo You Know Where Your Beer Was Born?: Anheuser-Busch brews litigation with deceptive marketing
Joseph M. Hanna; Goldberg Segalla LLP;
Legal Alert/Article
March 13, 2015, previously published on January 13, 2015
Anheuser-Busch, the world’s leader in beer production, is the target of public scorn for its alleged misleading labels and unfair marketing tactics. In the past two years, consumers have brought as many lawsuits against the brewer for false advertisement. Consumers are claiming that two...


HTML“Use It or Lose It”: Service Mark Registration Canceled When Application Supported Only by Advertising
Ann G. Fort, James H. Johnson, Jr.; Sutherland Asbill Brennan LLP;
Legal Alert/Article
March 6, 2015, previously published on March 5, 2015
On March 2, 2015, the U.S. Court of Appeals for the Federal Circuit issued its first-ever ruling addressing use requirements for registering service marks. The court held that offering a service, without the actual rendering of that service, is not “use in commerce” for the purposes of...


HTMLOnline Behavioral Advertising: Industry Guides Require Real Time Notice When Data Are Collected or Used for Personalized Ads
Ed Chansky, David A. Wheeler; Greenberg Traurig LLP;
Legal Alert/Article
March 5, 2015, previously published on January 5, 2015
WHAT’S COVERED? Online behavioral advertising (OBA) has become a very common tool for commercial websites. OBA can be defined as follows: the collection of data online from a particular computer or device regarding web viewing behaviors over time and across Web sites for the purpose of...


HTMLSomeone's Watching Your Auto-Enrollment Program
Ed Chansky, Erica Okerberg, Irving Scher; Greenberg Traurig LLP;
Legal Alert/Article
March 5, 2015, previously published on January 5, 2015
“Auto enrollment” or “negative option” programs as they sometimes are called are very popular for many online services and mobile apps. Such programs often involve a free-trial period for a subscription or other electronic service. The consumer then becomes charged for the...


HTMLAre Club Packs a Promotional Service? Allegation Upheld in Price Discrimination Case
Thomas Demitrack, Kathryn M. Fenton, Rachel Hadass Zernik; Jones Day;
Legal Alert/Article
February 26, 2015, previously published on February 2015
A federal district court in Wisconsin has denied a motion to dismiss an antitrust suit accusing a manufacturer of violating the Robinson-Patman Act by offering "club pack" or "large pack" products only to club stores (like Costco and Sam's Club) and not to "general...


HTMLFTC Settles with the Mobile App Game for Kids That Made “Brain-Training” Claims 
Safia A. Anand; Olshan Frome Wolosky LLP;
Legal Alert/Article
February 26, 2015, previously published on February 10, 2015
The FTC and the makers of the Jungle Rangers mobile App game, which is geared towards children, have reached a settlement regarding the company's unsubstantiated cognition-related claims in their advertisements.


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