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Gaining Consensus on Comparative Advertising in Brazil



byJoão V. Cunha
Gusmão & Labrunie Intellectual Property - São Paulo Office

Fernando Eid Philipp
Gusmão & Labrunie Intellectual Property - São Paulo Office

August 24, 2012

Previously published by World Trademark Review, issue 37

The article comments relevant precedents published in 2011 concerning comparative advertising in Brazil.


 

The views expressed in this document are solely the views of the author and not Martindale-Hubbell. This document is intended for informational purposes only and is not legal advice or a substitute for consultation with a licensed legal professional in a particular case or circumstance.
 

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João V. Cunha
Fernando Eid Philipp
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Intellectual Property
 
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