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Best Practices: Project Management -- New Product Review -- 15 Countries, Five Days |
October 27, 2008
Previously published by LexisNexis® Martindale-Hubbell® Counsel to Counsel Magazine on November 2008
Situation: In this case, we use a hypothetical situation.
Imagine that eBay is considering a new Web site
called "eBay Barterland" in 15 countries. It will
launch in major markets in the United States, Germany and the United
Kingdom and other markets in Europe and Asia. Users will list items and
services they wish to swap. eBay will charge a listing fee while assuming no
responsibility for the transactions. Potential issues include liability for illegal
products or services; fraudulent transactions or substandard merchandise;
domestic and international tax and revenue recognition issues; and possible
false advertising claims. eBay has local in-house lawyers in each of the 15
countries, along with regional subject matter experts.
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The views expressed in this document are solely the views of the author and not Martindale-Hubbell. This document is intended for informational purposes only and is not legal advice or a substitute for consultation with a licensed legal professional in a particular case or circumstance. |
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