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 | Internet's Expansion with Internationalized Domain Names may Spur Registration Boom and Cybersquatting
Drinker Biddle & Reath LLP; November 5, 2009, previously published on November 3, 2009 The Internet Corporation for Assigned Names and Numbers (ICANN)--which is responsible for managing the assignment of domain names and IP addresses on the Internet--approved a new plan on October 30, 2009, to allow non-Latin characters in domain names. |
 | Your Shoes Could be a Pesticide
Lisa L. Halko, Daniel Leacox; Greenberg Traurig, LLP; November 5, 2009, previously published on October 2009 The U.S. Environmental Protection Agency (USEPA) recently sued a clothing company for selling shoes as pesticide products without proper registration. Shoe labels claimed that silver in the foot bed has antimicrobial properties. |
| The Catholic Church and Sex Abuse Cases
Richard T. Meehan; Meehan, Meehan & Gavin, LLP; November 5, 2009, previously published on Fall 2009 Respondeat Superior the doctrine of vicarious liability and the Catholic Church Sex Abuse cases in Connecticut. |
| Updated FTC Endorsement Rule
Robert M. Wolin; Baker & Hostetler LLP; November 3, 2009, previously published on October 29, 2009 The Federal Trade Commission (FTC) recently revised its guidance with respect to the use of endorsements and testimonials in advertisements. 16 C.F.R. Pt. 255. The new guidance is effective December 1, 2009, and is applicable to advertisements of almost any type by entities subject to FTC... |
| Endorse This! New FTC Guidelines on Endorsements and Testimonials
Patricia Foster; Frost Brown Todd LLC; November 3, 2009, previously published on October 16, 2009 In an effort to stem false or misleading endorsements, the Federal Trade Commission ("FTC") revised its Guides Concerning the Use of Endorsements and Testimonials in Advertising ("Guides") on October 5, 2009. When the Guides were last updated in 1980, the internet was in its... |
| "New Media" Provisions of Revised FTC Endorsement and Testimonial Guides
Gary D. Hailey; Venable LLP; November 3, 2009, previously published on October 2009 The Federal Trade Commission recently announced that it has approved final revisions to its Guides Concerning the Use of Endorsements and Testimonials in Advertising (16 C.F.R. Part 255), which address endorsements and testimonials by consumers, experts, organizations, and celebrities in... |
| Company Lawyers' Communications to Their Ad Agencies Held Not Privileged Richard J. Leighton; Keller and Heckman LLP; October 30, 2009, previously published on October 27 , 2009 A Chicago court recently found that the attorney-client privilege and work product doctrine do not protect communications between in-house counsel and their company's ad agencies, even where their purpose is to assure compliance with the law. |
| When Is a Blogger a Product "Endorser"? Venable LLP; October 26, 2009, previously published on October 16, 2009 The Guides define "endorsement" as "any advertising message that consumers are likely to believe reflects the opinions . . . of a party other than the sponsoring advertiser" - including consumer bloggers. The fundamental question is whether the speaker is (1) acting... |
| The FTC's New Guides Governing the Use of Endorsements and Testimonials Manatt, Phelps & Phillips, LLP; October 14, 2009, previously published on October 7, 2009 This week, the Federal Trade Commission (FTC) released its long-awaited revisions to its Testimonial and Endorsement Guides (the "Guides"). The Guides were last updated in 1980, and the revised Guides will go into effect on December 1, 2009. |
| Mom, May I Have More Brain Juice Please? Manatt, Phelps & Phillips, LLP; October 14, 2009, previously published on October 8, 2009 Nestlé is facing a class-action lawsuit accusing it of being a "snake oil salesman" that sells "Brain Juice" to parents based on the allegedly fraudulent claim that it will improve their children's brain function. |
