LexisNexis Launches Client Development Solutions Line, Taking Leadership Position by Aligning with Professional Services Firms' Growth Strategies

Industry-leading portfolio of networking and marketing tools is designed to help firms target clients, build their brands, uncover new business, and enhance client service

OAK BROOK (IL) – September 25, 2006 – LexisNexis formally launched today its Client Development solutions line, one of four strategic solution lines supporting the company's Total Practice Solutions strategy to help professional services firms win. The Client Development solutions line reflects LexisNexis' commitment to lead the industry in providing tools firms need to support all aspects of their practice, including client development tools to help professionals and firms grow their business.

"The professional services industry has changed fundamentally over the past decade, and firms no longer can simply rely on providing exemplary service and word of mouth to grow," said Joe Douress, senior vice president and general manager of Client Development at LexisNexis. "Growing revenues in today's complex professional services landscape requires sophisticated marketing and business development strategies, and tools to support firms in the development and execution of those strategies. LexisNexis is taking a leadership position by offering integrated client development solutions to help firms target their clients, build their brands, uncover new business opportunities and enhance client service."

Philadelphia-based law firm, Ballard Spahr, is currently using the full LexisNexis' Client Development solutions suite. According to Blain Banick, Ballard Spahr's Chief Marketing Officer, these products have had an immediate and significant impact on the firm's growth initiatives.

"From a marketing and business development perspective, I need tools that can streamline all aspects of how we deliver our services – they must allow us to do our jobs better, faster and more cost effectively," said Banick. "We are extremely pleased with the portfolio of client development tools offered by LexisNexis. We have seen a 50% reduction in research requests to the marketing department since giving these tools to our lawyers. They are exactly what we need to help us grow revenues within the existing client base and win new clients."

The LexisNexis client development portfolio includes the following market-leading products and services:

• LexisNexis Martindale-Hubbell: Including www.martindale.com and www.lawyers.com, the most widely used and trusted resource for the global legal profession, providing buyers of legal services the information and solutions they need to select the ideal lawyers and law firms and justify those decisions.
• LexisNexis InterAction: The leading CRM solution helping professional services firms create, track and manage the relationship intelligence they need to generate new business, enhance client service, and market and communicate with clients and prospects. www.interaction.com.

In addition, LexisNexis is also launching today two new products in its Client Development solutions line: LexisNexis atVantage™ and the LexisNexis Corporate Intelligence Subscription™ for InterAction. "These are exciting new products and reflect the synergies that LexisNexis is able to achieve by integrating our unparalleled content with our Client Development solutions," explained Douress. "As professional services firms transform their business models to reflect the realities of the new marketplace, they can have confidence that LexisNexis will offer innovative and comprehensive tools to support all of their growth objectives."

"The need for sophisticated tools to generate leads and prospects is growing," said Sue Feldman, IDC's VP for Content Technologies. "Automating a lengthy and tedious process increases the business development rate and frees business development and marketing professionals to take on more tasks. To be effective, these tools must combine high quality information with tools that are designed to mirror business development workflows. IDC finds that applications that sit at the intersection of people, processes, and information are the most effective solutions to tackling this task. These tools must be integrated, delivered on stable platforms and address the unique needs of multiple types of users within the firm, from corner office partners to marketing and business development professionals."