• Adding to your Company’s Bottom Line with Intangible Assets: Creating, Maintaining & Advancing Your IP Portfolio
  • January 17, 2017 | Authors: Luke S. Curran; Bradley J. Van Pelt
  • Law Firm: Banner & Witcoff, Ltd. - Chicago Office
  • Intellectual property portfolios commonly rank as one of the most valuable assets within a company’s corporate arsenal.1 Protecting the company brand, internal know-how, and innovation plays a crucial role in maintaining a competitive advantage in today’s global marketplace. However, the costs associated with procuring, preserving, and advancing intellectual property rights can affect the company’s bottom line. This can put pressure on the company’s decision-makers. Outside of the ability to halt the disingenuous efforts of infringers and obtain monetary damages when asserting IP rights, there are other creative and less litigious ways to extract additional value from your portfolio.