• Strategic Intellectual Property Planning
  • September 21, 2005 | Author: Stuart P. Meyer
  • Law Firm: Fenwick & West LLP - Mountain View Office
  • The recognition of intellectual property as an intellectual asset, and an asset generally, is paramount to successful strategic intellectual property planning. Intellectual property should be thought of as having the characteristics of an asset, and should be so managed. An effective strategic intellectual property plan will therefore prompt the development, acquisition, maintenance, and exploitation of intellectual property assets, just as a traditional business plan would do with tangible assets.