• Trademark Protection in the New Generic Top-Level Domain (“gTLD”) Space ICANN Will Unveil on January 12, 2012, Will Require Diligence by Trademark Owners
  • August 30, 2011 | Authors: Phillip Barengolts; David Beeman
  • Law Firm: Pattishall, McAuliffe, Newbury, Hilliard & Geraldson LLP - Chicago Office
  • Protecting your brand and trademarks from infringement and tarnishment by uses on pornographic and other unsavory websites just got more difficult. As we reported in April, the Internet Corporation for Assigned Names and Numbers (ICANN) board approved the .XXX sponsored toplevel domain (“sTLD”) name in March. http://bit.ly/q0Cikk The .XXX domain is intended solely for use by the “adult entertainment” industry, and officially launches on December 6, 2011. The goal of the domain was to identify the websites as containing sexually explicit content - thus readily allowing adults to discover or avoid such sites, and to control access by children.