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  • Infographic: The four things that matter most to potential clients


    The legal system can be complicated, and when people need to hire an attorney, that process can seem daunting. For those who haven’t dealt with a legal situation before, it can be especially overwhelming. To better understand how people choose a lawyer, Avvo conducted a survey of more than 500 of its website visitors and […]

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  • Marketing Your Law Firm in 2018, Part Three: Quality Control


    Making Sure Lead Generation, Follow-up, and Sign-ups Are Done Right *This article is the third in a three-part series in which we will examine lead tracking systems, best practices for following up with leads, and how to make sure that your intake team is handling leads correctly and professionally.   Few interactions are as critical […]

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  • Marketing Your Law Firm in 2018, Part Two: Best Practices for Following Up on Leads


    *This article is the second in a three-part series in which we will examine lead tracking systems, best practices for following up with leads, and how to make sure that your intake team is handling leads correctly and professionally.   Whether you are a small law firm or a solo practitioner, following up on leads […]

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  • Martindale Leads Manager Gives Attorneys a Competitive Edge


    When contacted by potential clients, a timely response is critical. In fact, 67% of legal consumers say responding to calls and emails “right away” is the most important factor when choosing a lawyer, according to 2017 research from Clio1. Martindale Leads Manager helps turn those prospects into clients by enabling you to respond quickly from […]

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  • Marketing Your Law Firm in 2018, Part One: Why is Lead Tracking Important for Lawyers?


    *This article is the first in a three-part series in which we will examine lead tracking systems, best practices for lawyers to follow up with leads, and how to make sure that your intake team is handling leads correctly and professionally. Check back over the next couple of weeks for parts 2 and 3 in […]

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