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  • Internet Marketing Challenges for Law Firms in 2018


    Lawyers have always faced a host of challenges related to acquiring new business, maximizing their public presence, and establishing themselves as credible professionals. These are marketing concerns are nothing new to law firms across the US. However, the excess of technology and advertising options present new wrinkles to an otherwise timeless issue.We have identified four […]

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  • Best of 2017 – Martindale’s Top Articles and Webinars of the Year


    Our goal as your marketing partner is to help you grow your law firm. Throughout 2017, we’ve focused our content on essential marketing information to help you improve SEO for better web visibility, utilize social media for better engagement and develop your online credibility. Thanks to you, our webinar “How Successful Attorneys Win More Clients […]

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  • TIPS FOR OPTIMIZING YOUR BLOG: A 10-STEP CHECKLIST TO ENSURE GREAT CONTENT


    Blog posts are an easy and efficient way to post engaging content and encourage readers to learn more about your firm. However, not all blog posts are created equal. If your content is boring, irrelevant, or riddled with mistakes, readers will not take an interest in it. What’s more, no one will read your content […]

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  • MARTINDALE-HUBBELL CONGRATULATES OUR NEW AV PREEMINENT PEER RATED ATTORNEYS 11/27/17


    Martindale-Hubbell is proud to announce that the following attorneys have achieved a Martindale-Hubbell AV Preeminent Peer Review Rating, awarded to only those lawyers with the highest ethical standards and professional ability. Congratulations to: Anne Heishman of Dingman Labowitz, P.C. Christopher Larry Wynn of Miller & Wynn Attorneys at Law Donna K. Rismiller of Rismiller Law […]

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  • REASONS TO BLOG AS A LAWYER


    As an attorney who is active on the web, you may notice that some of your colleagues are actively blogging on their websites and social media profiles. We often hear the question: “It seems like everyone else is blogging. Do I need to do it too?” To that question, we often respond: “Yes, but only […]

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  • SEO and Geo-Specific Language Best Practices


    When marketing your law firm, you are likely familiar with the workings of search engines and how they show results when a user searches for an attorney within a specific geographic area. While the major search engines like Google and Bing are aware of efforts to “best” the system and actively combat overt attempts to […]

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  • Virtual Assistants for Law Firms: Benefits, Drawbacks, and Trends


    Customer service, clerical work, social media management, and office maintenance are all tasks that are typically handled by a lawyer’s office staff, but many attorneys often find themselves saddled with these assignments for one reason or another. Solo law practices can rarely afford to hire a full-time receptionist. Budgetary constraints can also impact smaller law […]

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  • Law Firm and Attorney Video Marketing


    The uncontested popularity of the Internet makes advertising your law firm easier than ever, but the amount of competition for views, clicks, likes, and follows is steeper than ever before. It can be difficult to make your firm stand out when so many attorneys are investing tens or hundreds of thousands of dollars on their […]

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  • Google Increasing Focus On Security And Ad Filtering Through Chrome Extension


    While some will argue that Google’s approach to security and ad-filtering may be “heavy-handed” at times, it is easy to see the efforts the internet giant is taking to improve the user experience.  According to a story in Ad Age, Google sent a warning email to thousands of internet publishers (including big names like Forbes, […]

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  • Do’s and Don’ts – Responding to Client Feedback


    The way you choose to acknowledge client feedback is very telling – it’s a preview for your potential clients about what to expect should they hire you. Are you responsive and dependable? Do you care about client service? Keep these Do’s and Don’ts in mind when responding to your clients’ reviews. Don’t: Ignore It Do: […]

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