How to staff your intake process

How to Staff Your Intake Process

04.27.2017

The best legal marketing in the world would be meaningless without a sound process for client intake. Developing an effective strategy and properly staffing your client intake can be a challenge, but is an important aspect of making the most of the leads that come through the door for your firm. A good intake process […]

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4 Sure-Fire Tips for Effective Lead Follow-Up

04.18.2017

As an attorney running your own firm, you know that getting new clients can be challenging. With 1.3 million attorneys in the U.S., competition is fierce, and it’s important you find a way to stand out. A Martindale-Hubbell study found 76% of consumers search for attorneys online. And if a potential client clicks through to […]

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Networking for Results = Getting More Clients

03.13.2017

If you’re like most people who go to events thinking they’ll drum up a ton of new business, you may find networking to be time-consuming, expensive and outright frustrating, especially if you’re a new attorney. Striking up a great conversation and getting someone’s contact information is only part of the battle. What takes place afterwards […]

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Online reviews

Making Online Reviews Work for You: Is a 5.0 the Right Goal?

12.16.2016

In a recent study, Northwestern University’s Spiegel Digital and Database Research Center analyzed how online reviews can impact consumers’ purchasing decisions. While legal services were not included in the study, the findings are illuminating, particularly in two aspects: Finding:  As you might expect, the higher the scores a product received, the more likely someone was […]

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Keep It Simple: Your Law Blog Should Be on Your Firm’s Domain

12.15.2016

A common question we receive from attorneys who are just getting started with their blogging efforts is whether they should host the blog on the firm’s domain or on a separate domain. For example, imagine there’s a Cincinnati-based law firm called Thomas & Jones Law, and the firm’s website URL is www.thomasjonescincy.com. The attorneys may […]

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To Share, or Not to Share?

12.02.2016

One of the most important components of online marketing for a law firm is blogging. If your firm has multiple attorneys focusing a variety of practice areas, you may be wondering: should each attorney have his or her own separate blog, or should your firm have one main blog to which each attorney posts at […]

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