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Lead Generation - Accidents & Injuries

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Pay-per-lead advertising for personal injury lawyers

Our personal injury lead generation service connects attorneys immediately with consumers at the moment they are most likely to need legal help — while searching online for legal information related to their car accident or personal injury claim.

(If you handle work injury claims, you may also be interested in our workers’ compensation leads.)

Where do the leads come from?

In addition to and, there are about a dozen websites in the Martindale-Nolo network that attract people who’ve recently been in an accident of some kind, and are looking into their legal options.

Most of our personal injury and auto accident traffic is generated by the following websites:

  • Other Websites

How do they find us?

The majority of our traffic comes from organic Google searches. Our editorial team produces the content that your potential clients are looking for, and our SEO team makes sure it’s highly visible in Google and other search engines.

Our websites generate traffic from millions of accident and injury-related keywords. To give you an idea of how people wind up on our network, here is a small sample of keywords people search for, and the website(s) that tends to appear best on search engines.

Keyword Website
personal injury claims
personal injury settlement
car accident settlement
personal injury lawyer fees
pain after car accident
passenger injury claim,
how to find a personal injury lawyer
whiplash settlement
back injury from car accident
pain and suffering claim

To learn more about how this pay-per-lead advertising service works, see our lead generation program, or use the form below to inquire about personal injury leads in your area.