She has broad experience in assisting clients with intellectual property, privacy and information technology-related matters, both non-contentious and contentious.
Her practice includes licensing agreements and transfers of trademarks, designs, copyrights, patents and know-how as well as franchising and merchandising contracts and all other contracts relating to intellectual property. In addition, Ida has had considerable experience in the management and commercialisation of Italian brands in Asia.
She also advises on internet rights and e-commerce, advertising and media with particular reference to the audiovisual market. Her range of advice covers regulatory issues in relation to privacy and the Italian Data Protection Authority.
As a result of having spent a few years as the in-house counsel for Valentino, one of Italy’s most renown fashion brands, she has in depth knowledge of the legal issues particular to the fashion and luxury sectors. Ida is actively involved with the Italian Fashion Chamber (Camera Nazionale della Moda Italiana - CNMI ) and sits on their IP Commission.
Ida regularly lectures on fashion, design and related IP/IT issues and is ranked by Chambers and Best Lawyers amongst the top Italian IP lawyers. Mostly due to Ida’s strong commitment to the fashion industry, In 2016 Withers Milan was awarded the Legalcommunity Industry Award for the best Italian firm in the fashion and luxury sector.
‘Trademark law in the Fashion Industry’, Italian Fashion Chamber - May 2016
‘Made in Italy - legal issues’, Italian Fashion Chamber - April 2016
‘The new Italian Patent Box’, with PWC , Italian Fashion Chamber - December 2015
‘When Fashion meets Technology’, European I-Tech Law Conference, London - November 2015
Ida is also a regular speaker at the Il Sole 24 Ore Luxury and Fashion Management Executive Program, as well as the SDA Bocconi Executive Program in Innovation and Technology
Advised Camera Nazionale della Moda Italiana (The National Chamber for Italian Fashion) on the defence of its intellectual property rights over the internet against third party infringers.
Assisted CoSTUME NATIONAL on the successful completion of five administrative proceedings before the Chinese trademark authority against third party entities who registered the ‘C’N‘C’ CoSTUME NATIONAL ’ trademark in China without EC’s consent. These were ground-breaking decisions, acknowledging the rights of well-known trademark owners against infringers.
Supported the French brand, Vionnet Fashion, in developing its distribution and retail network in Japan by an exclusive distribution agreement with a local partner for the opening of several new points of sale.
Drafted and negotiated IT contracts in relation to the information platforms and customised services of an high fashion Italian brand.
Provided assistance to a well-known Italian artist and designer in launching his collection of new works of art through a number of prominent US galleries in the east and west coast.
Assisted the media company of The Blonde Salad, the number one fashion blogger in the world (by reputation and number of followers), in setting up an e-commerce portal.
Provides ongoing assistance to a well-known luxury Italian jewellery brand in connection with their intellectual property rights.
Me in a minute
I love dealing with the legal challenges of a changing world
I am passionate about my job because it is all about creativity and beauty. It gives me the opportunity to share in the vibes of the best entreprenurial and artistic environments in Italy and internationally.
My role at the Italian Fashion Chamber allows me to see the sector from the inside and experience the day-to-day world of the big and small brands alike: this is the truly best way to understand my clients’ needs and support the industry I care so deeply about.
Fashion, design and art are the primary focuses in my private life as well professionally since my very first steps in the legal world. I started practicing fashion and IP law at Valentino, in the golden era of Italian ‘alta moda’, and consider myself extremely lucky to have been there at that time. Now I am contributing to the development of IP as it adapts to the complexities of the global economy and the digital era. I act for small companies struggling to reach the vast markets in Asia and the Americas and for the big brands as they strive to shape new strategies in the new digital age. My specialisation allows me to deal with the legal challenges of a changing world and handle totally new issues never before considered. This requires a great deal of creativity and inventiveness which my creative clients often inspire in me!
Ida is a contributor to the Italian intellectual property law quarterly review, ‘Il Diritto Industriale’
Several articles on Fash Tech released on blogs and in on-line magazines (including The Inside Counsel in 2016)
‘Intellectual property in designs’, (Italian jurisdiction), LexisNexis Ed. - 2014
‘China Franchising Law’, Mondo Cinese / Rivista di Studi sulla Cina contemporanea - 2011
‘Getting the Deal Through - Intellectual Property and Antitrust’, 2010, Law Business Research Ltd
‘Patentability of Software and Business Methods’, IAM Intellectual Asset Management Magazine - Patents in Europe 2008, p. 23
‘Software inventiveness’, Il Diritto Industriale, 5/2007, p. 489
‘Trademarks and likelihood of confusion’, Il Diritto Industriale, 3/2007, p. 226
‘Intellectual property in designs’ (Chapter 11 - Italian jurisdiction), Lexis Nexis Ed., 2005
‘In-House Counsel - Attorney Client Privilege’, (Italian Jurisdiction), A Lex Mundi Multi-jurisdictional Survey, US, 2005
‘Secondary meaning and examination by Commissione dei Ricorsi’, Il Diritto Industriale, 2/2004, p. 323
‘Relative grounds of trademarks voidness and transitional law provisions’, Il Diritto Industriale, 6/2003, p. 527
‘Border Measures in the Trips Agreement, the EU and Italy’, WIPO Academy Journal, 2000
Camera Nazionale della Moda Italiana, IP Commission
International Association for the Protection of Intellectual Property
I-Tech Law Association
Associazione Italia Hong Kong, Member of the Board
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