- Information Technology: Giving Customers the Complete Picture
- September 12, 2004
- Law Firm: Sheppard, Mullin, Richter & Hampton LLP - San Diego Office
Corporate counsel must be aware of how their companies' IT products and claims are positioned. As customers seek single-source solutions to IT privacy, security, data integrity and data management, IT companies may find it all too easy to claim their products deliver these solutions. Yet electronic data can be accessed, duplicated and used in multiple ways, or altered or deleted, whether accidentally or maliciously. Companies claiming to address every concern leave themselves open to criticism, loss of market share and potential liability for misrepresentation.