Tracy P. Marshall

Tracy P. Marshall: Attorney with Keller and Heckman LLP
  • Partner at Keller and Heckman LLP (107 Attorneys)
  • Suite 500 West, 1001 G Street, N.W., Washington, DC 20001
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Tracy Marshall assists clients with a range of business and regulatory matters.

In the business and transactional area, Ms. Marshall advises for-profit and non-profit clients on corporate organization, operations, and governance matters, and assists clients with structuring and negotiating a variety of transactions, including purchase and sale, marketing, outsourcing, and e-commerce agreements.

In the privacy, data security, and advertising areas, she helps clients comply with privacy, data security, and consumer protection laws, including laws governing telemarketing and commercial e-mail messages, contests and sweepstakes, endorsements and testimonials, marketing to children, and data breach notification. Ms. Marshall also helps clients establish best practices for collecting, storing, sharing, and disposing of data, and manage outsourcing arrangements and transborder data flows. In addition, she assists with drafting and implementing internal privacy, data security, and breach notification policies, as well as public privacy policies and website terms and conditions.

As to intellectual property matters, Ms. Marshall helps clients protect their copyrights and trademarks through registration, enforcement actions, and licensing agreements.

She also represents clients in proceedings before the Federal Communications Commission and Federal Trade Commission.

Ms. Marshall is a Certified Information Privacy Professional (CIPP/US) through the International Association of Privacy Professionals (IAPP) and a contributing author of the Consumer Protection Connection blog and Beyond Telecom Law Blog.


•Jul 24, 2018 Tracy Marshall Presents Social Media Considerations for the E-Vapor Industry
•Apr 17, 2018 Sheila Millar and Tracy Marshall to Attend IAPP Europe Data Protection Intensive 2018
•Feb 18, 2018 Sheila Millar and Tracy Marshall to Attend the 2018 Toy of the Year Awards
•Nov 07, 2017 Tracy Marshall to Present on the Legal Panel at the 12th Annual API Cybersecurity Conference
•Oct 02, 2017 Tracy Marshall Will Attend NAD Annual Conference 2017
•May 17, 2017 Tracy Marshall will attend the NAI Summit 2017
•Feb 02, 2017 Vape Mentors E-Vapor Law Symposium


•Oct 26, 2017 The Connected Product Roundtable: Managing the Evolution of Connected Products
•May 02, 2017 The Connected Product Intensive: A Framework for Regulatory Compliance and Risk Management Roundtable
•Mar 31, 2016 Webinar: Are You Prepared for the New EU-U.S. Privacy Shield?
•Nov 06, 2015 Webinar: The End of the U.S. - EU Safe Harbor and What’s Next


•Nov 01, 2018 FTC Finalizes Settlement with Uber
•Oct 17, 2018 California Enacts First IoT Cybersecurity Law
•Oct 04, 2018 State Data Breach Notification Laws - Overview of Requirements for Responding to a Data Breach - Updated October 2018
•Jul 12, 2018 California Passes Toughest Online Privacy Law in the U.S.
•Jul 10, 2018 State Data Breach Notification Laws - Overview of Requirements for Responding to a Data Breach - UPDATED JULY 2018
•Jul 09, 2018 German Court Issues First GDPR Ruling
•Apr 19, 2018 Uber Agrees to Expanded Settlement with FTC For Failure to Disclose Data Breach

Areas of Practice (6)

  • Advertising and Promotion
  • Business Counseling and Transactional
  • Intellectual Property
  • Privacy, Data Security and Digital Media
  • Telecommunications
  • Trade and Professional Associations

Education & Credentials

Contact Information:
202.434.4234  Phone
202.434.4646  Fax
University Attended:
Washington and Lee University, B.A., 1997
Law School Attended:
American University, Washington College of Law, J.D., 2002
Year of First Admission:
2002, Maryland; 2003, District of Columbia


•American Bar Association


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Documents (164)

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Washington, District of Columbia

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