Rocio Olea Salgado is a leading transactional attorney with wide-ranging experience advising on cross-border M&A transactions involving Mexico, Latin America, and the United States. She regularly counsels multinational companies on the structuring, negotiation, and execution of complex mergers and acquisitions, joint ventures, and strategic investments in regulated and unregulated sectors.
In the area of Technology, Rocio guides clients through sophisticated technology-driven deals, including technology transfer, commercial terms and conditions, licensing and software agreements, and in general, sophisticated arrangements related to the provision of services. She also advises on regulatory issues related to e-commerce, and digital transformation projects, advertising and promotions, regulatory requirements from a consumer protection standpoint, among other industry-specific regulatory matters, helping clients navigate the evolving legal landscape at the intersection of technology and business.
With a growing focus on Data Privacy, Rocio advises clients on compliance with Mexican and cross-border data protection regulations. She assists multinational companies in developing and implementing privacy policies, data transfer strategies, and addressing regulatory challenges arising from technological innovation and international operations.
Rocio has significant experience in antitrust and competition matters. She represents clients before the National Competition Commission (CNA) and has coordinated multi-jurisdictional projects in merger control filings, investigations, and compliance matters. Her experience includes counseling on pre-merger control, investigations on monopolistic practices, strategic competition assessments related to M&A and commercial agreements, and the implementation of comprehensive antitrust compliance programs.
She is consistently recognized by Chambers & Partners, The Legal 500, and Latin Lawyer for her outstanding work in M&A, corporate law, technology and competition matters.
Concentrations
•Mergers, acquisitions, and joint ventures
•Technology-related transactions and regulatory compliance
•Antitrust litigation and competition regulation
•Data privacy and cybersecurity
•Regulatory compliance
Recognition & Leadership
Awards & Accolades
•Listed, The Legal 500 Latin America Guide, “Latin America: Mexico,” 2021-2026
•Corporate and M&A, 2022-2026
•Competition and Antitrust, 2021, 2024-2026